Delta Lounge at SXSW
Austin, TX
Client: Delta AirLines
Role: Experiential Strategy, Copywriting
With Delta, elevation extends past the airport terminal. Delta is not just an airline to fly, or a lounge to visit, it’s a lifestyle to experience.
Unlike traditional conferences or festivals solely focused on one aspect, SXSW is where individuals seamlessly integrate professional development with personal enjoyment.
At @sxsw, we teamed up with @delta, the official airline sponsor of the festival, to provide experiential design and programming strategy for The Delta Lounge, a 2-story respite with unique experiences exclusively for SkyMiles Medallion Members.













